
Services
STRATEGIC PLANNING
-
Program design – With a sharp focus on organizational and policy goals, we help design energy and resource conservation programs through a measured process that can include needs assessments, resource savings projections, incentive development, program logic mapping, quantitative viability modeling, and characterizations of qualitative factors.
-
Project viability assessment – We work with public and private entities to help identify the most salient sustainability investments that accomplish organizational missions, deliver requisite return-on-investment, and involve ancillary corporate benefits whenever possible.
-
Sustainability solutions – We help integrate strategies for energy, waste, water, transportation, materials usage, and other sustainability solutions through benchmarking, industry best practices, and ongoing tracking.
-
Process optimization – We use real-time data from program activities and customer feedback to address process pain-points and devise strategies that optimize operations.
ANALYSIS & RESEARCH
-
Tools for decision-making – We are pros at creating models that support an organization’s decision-making by mapping potential project/program designs, assessing project/program viability (technical, economic, and market), analyzing stakeholder impacts (customers, employees, investors), and monitoring impacts (resources, carbon, financial, brand).
-
Lifecycle analysis – We help organizations take a deeper look at their supply chains and operations by conducting comprehensive lifecycle analyses of resources and carbon emissions, from raw materials to production to end-of-life.
"Eric is truly a strategic thinker who looks at problems from several different angles to arrive at the best possible solution. He brings a fresh perspective to any project assignment and challenges his clients in a productive and professional manner. He is a skilled project manager who has repeatedly delivered an excellent work product on time and within budget."
Paul Kyllo
Southern California Edison

MARKETING
-
Marketing analysis – We conduct primary and secondary research to help characterize the barriers that prevent market adoption of your products and services. This may involve SWOT analyses, industry assessments, literature reviews, focus groups, direct interviews, and surveys to help clients understand information such as market size and structure, policy context, customer dynamics, and even your internal capabilities.
-
Marketing strategy – We create smart marketing plans that are in line with your goals and the realities of the market, targeting the right customers with effective value propositions through an optimal marketing mix.
-
Marketing implementation – We execute marketing plans by utilizing a creative combination of outreach channels, including your website, direct marketing, advertising, communications, social media, collateral, speaking engagements, and your salespeople.
-
Business development support – Utilize our tenacious professionals to cultivate relationships, generate leads, and help sell your product or service.
IMPLEMENTATION SUPPORT
-
Project management – We can manage all aspects of a project’s execution, including vigilant supervision of scope, timeline, budget, and ultimately project quality.
-
Program execution – We can help turn your rebate, incentive, and financing program plans into reality, achieving your goals through creative and aggressive rollout activities. This can include “boots on the ground” at corporate facilities, retail locations, or events.
© Windchange Consulting, Inc. 2026